Retail Update: Beyond Robinsons – Landers, and Shopwise Signal a Shift in Supermarket Store Concepts

Following the recently reported revamp of Robinsons Supermarket Galleria, other supermarket operators have also introduced store developments in December 2025, including the opening of Landers Aseana and the relaunch of Shopwise Commonwealth. Together, these moves signal that transformation is underway across the Philippine grocery sector.

Major supermarket operators are rethinking store formats as consumer expectations shift toward convenience, experience, and multi-purpose retail environments.

At Robinsons Supermarket Galleria, the revamp reflects a move toward a wellness-led, experience-oriented supermarket format. The revamped store integrates dining areas, ready-to-eat sections, and curated selections of both local and international products. The branch also pilots a hybrid cashier system in which staff scan items while customers input cash into automated machines that dispense change—improving checkout efficiency while reducing shrinkage risks. The initiative forms part of Robinsons’ broader modernization program, which includes plans to renovate nine more supermarkets nationwide.

 

Other retailers are also upgrading their store concepts.

 

At Landers Aseana, the company’s 16th store, the warehouse club concept is further refined through improved store navigation, wider aisles, and a more structured merchandising layout. The branch benefits from its strategic location within a rapidly developing district surrounded by residential communities, offices, and entertainment hubs. The store features wider aisles, improved sightlines, and a more organized environment. Beyond bulk grocery retail, Landers strengthens its membership ecosystem through integrated services such as cafés, dining spaces, grooming services, and pharmacy offerings.

 

Meanwhile, Shopwise Commonwealth has also undergone a store relaunch, reflecting efforts to modernize the brand’s supermarket format. Shopwise currently operates 16 stores nationwide, with Robinsons Retail planning to introduce a large-format Shopwise “big-box” concept in Cainta, Rizal by 2027. The planned store will span approximately 7,000 square meters, introducing a warehouse-style format designed for high-volume merchandising. At present, Shopwise stores operate without a membership requirement, allowing shoppers to access a broad assortment of global and local products while maintaining the accessibility of a traditional supermarket.

Taken together, these developments point to a broader shift in the Philippine grocery sector: supermarkets are moving beyond purely transactional retail toward integrated store ecosystems that combine grocery shopping with dining, services, and everyday convenience.

For retailers, the direction is clear: supermarkets are no longer just places to replenish essentials—they are evolving into everyday lifestyle destinations designed to encourage longer store visits, deeper engagement, and higher basket sizes.

________________________________________________________________________________________________________________

Bringing value across different brands

At RetailWise, we are bringing value across different brands. We aim to ensure your satisfaction by guaranteeing the success of your business from strategy to execution. Explore our strategies, resources, and expertise and find the perfect fit for your needs click here

Follow us on our social media accounts! Facebook , IG , LinkedIn

Landers Opens Largest Superstore Yet in Cavite

IMUS, Cavite — Landers Superstore, the country’s fastest-growing membership shopping chain, officially opened its 15th branch — and its first in Cavite — on 23 April, marking a significant milestone in its nationwide expansion.

The new outlet, located in the Ayala Vermosa Estate in Imus, spans 12,900 square meters, making it the largest Landers store to date. The opening attracted members of the media, digital content creators, and special guests, who were given a first look at the spacious store and its wide array of local and international products.

In his opening remarks, Landers deputy chief executive officer Bill Cummings shared his enthusiasm about the launch, stating that more than 60,000 members had already signed up before the official opening — a testament to the strong demand in the region. Cummings also acknowledged the support of local officials and the partnership with Ayala Land, which helped bring the project to life.

The event was also attended by Imus City Mayor Alex Advincula, underscoring local government support for the store’s presence in the province.

Landers Vermosa offers a variety of membership perks beyond traditional retail. Members can access free grooming services at Federal Barbers, discounted medicines and wellness products at Capital Care Pharmacy, fuel discounts of up to P10 per liter at Landers-Caltex gas stations, and up to 50 percent off Solane LPG refills.

The store also features ongoing promotions such as the “Super Crazy Sale” and “50% Off Produce Sale,” in addition to regular in-store events and product samplings aimed at enhancing the customer experience.

Memberships are currently being offered at a 50 percent discount until 31 May, reducing the annual fee to P350. Customers may also apply for the Landers Cashback Everywhere Credit Card to earn up to 5 percent cashback on purchases and receive additional rewards when shopping outside the store.

Landers Vermosa is the brand’s latest effort to expand into southern Luzon, with the goal of bringing premium yet accessible shopping to more Filipino families.

Original Article: https://tribune.net.ph/2025/04/26/landers-opens-largest-superstore-yet-in-cavite