We’ve seen the world grapple with inflation, and we’ve also felt it strongly as prices of basic and essential goods have increased at unprecedented levels.
With this, Euroasia aims to help consumers make easier yet smarter decisions with their purchases by conducting a Price Survey showing the cheapest supermarket retailer. The said Price survey will thus be guided by the following principles:
- The Price Survey shall be conducted on a weekly basis
- An average of three retailers shall be surveyed each round
- The survey shall be conducted and finished within one week
- An average of 20 -50 items available across all retailers being surveyed shall be canvassed
Retailers Surveyed

Items Surveyed
A total of 53 SKUs were surveyed. 34 of which are available across all retailers. The said 53 SKUs are as follows:
- Pancit Canton Kalamansi 80g
- Pancit Canton Sweet and Spicy 80g
- Lucky Me Beef 55g
- Lucky Me Chicken 55g
- Nescafe Original 26g*10
- Great Taste White 30g*10
- Bear Brand Powder33g*8
- Milo 300g
- Datu Puti SoySauce 100ml
- Datu Puti Vinegar 100ml
- Lorins Patis Pouch 150ml
- Mang Tomas Regular 100g
- Ufc Banana Catsup 100g
- Eden Cheese Swak Pack/ Sulit Pack 45g
- Star Margarine 100g
- Absolute Water 500ml
- Yakult 80ml*5
- Mega Sardines in tomato sauce chilli 155g
- Mega Sardines in tomato 155g
- Century Tuna Flakes in Oil Hot and Spicy 180g
- 555 Sardines in tomato 155g
- Ligo Sardines Red 155g
- Argentina Fiesta Sausage 175g
- Argentina Corned Beef 175g
- 555 Tuna Mechado 155g
- Purefoods chili garlic 210g
- Skyflakes 25gx10
- Rebisco Choco 35g*10
- Jack and Jill presto Cream peanut butter 30g x 10
- Jack and Jill Nova Country Cheddar 40g
- Angel Condensada 380g (295ml)
- Angel Evaporada Liquid Creamer 410ml
- Maggi Magic Sarap 55g
- Knorr Cube Chicken 120g
- Knorr Cube Pork 120g
- Knor Cube Beef 60g
- Knorr Sinigang Sampaloc Original 22g
- Hermano White Sugar 1kl
- Hermano Brown Sugar 1kl
- Purefood Hotdog Regular 1kg
- CDO Fantastyk Pork Tocino 450g
- Ufc Black Pepper whole 30g
- Baguio Oil Tipid pack 175ml
- Ginebra San Miguel 350ml
- Emperador Brandy Light 1L
- Smart Dishwashing paste lemon 200g
- Smart Dishwashing paste kalamansi 200g
- Safeguard Bar pure white 125g
- Creamsilk Pink Stand out 12ml*12
- Head & Shoulder Menthol 12ml*12
- Sunsilk 13ml*12
- Colgate Tp GRF Twin 22g*6
- Downy 24ml*7
Result of the Survey
In terms of Pricing
Ultra Mega Supermarket remained true to its tagline – “Presyong mababa, mas pinababa pa”. Out of the 6 retailers surveyed last May 8 – 12, Ultra Mega Supermarket ranked first in best price. It is followed by Kemp Mart and Super 8, which are just more expensive by 0.06% and 2.42% respectively.

In terms of availability
With regards to availability, SM Supermarket presented the lowest number of missing items having only 3 missing SKUs. It was followed by Puregold and Super 8 Grocery both missing only 4 SKUs. Retailer 6, having the highest recorded number of missing items reported that while the products are being sold on their stores, their stocks cannot accommodate the demand of sales in their stores.
