Retail News & Updates

Price Survey #10

We’ve seen the world grapple with inflation, and we’ve also felt it strongly as prices of basic and essential goods have increased at unprecedented levels.

With this, Euroasia aims to help consumers make easier yet smarter decisions with their purchases by conducting a Price Survey showing the cheapest supermarket retailer. The said Price survey will thus be guided by the following principles:

  • The Price Survey shall be conducted on a monthly basis
  • An average of 30 -70 items available across all retailers being surveyed shall be canvassed.
  • Prices taken into account in deciding the winner for this round of the Price Survey are only the regular prices stated in the price tags. Nevertheless, a comparison using promo prices are also included in the results.

Retailers Surveyed

price-survey-retailers
map-retailer-surveyed

Items Surveyed

A total of 61 basic items were surveyed, which are as follows:

  1. Heineken Dutch Pale Lager beer can 330ml*6
  2. Heineken Silver beer can 330ml*6
  3. Dove Bar Sp. Cool moist 6/3 75OZ
  4. Safeguard body wash pure white 1L
  5. ives body wash oatmeal and shea butter 22OZ
  6. Bactidol Oral Antiseptic Gargle 500ml
  7. Johny Walker Double Black Whisky 1L
  8. Jack Daniels honey whisky 700ml
  9. Jack Daniels tennessee fire 700ml
  10. Jack Daniels apple whisky 700ml
  11. San Miguel Light beer can 24/330ml
  12. Absolut Vodka Lime 700ml
  13. Anchor Butter Salted 227G
  14. Emborg Butter Salted 200G
  15. Smirnoff Mule 12x330ml
  16. Yakult Probiotic Drink 80ml
  17. Purefoods Tender Juicy Regular 1KG
  18. YanYan Chocolate Pretzels 10/50G
  19. My San Graham Crackers 1/700G
  20. Lays sour cream & onio potato chips 6.5Z
  21. Cheeetos Cheddar Jalapeno
  22. Piknik Shoestring Potatoes 50% less salt 9z
  23. Piknik Shoestring Ketchup FriesReal Potato 9z
  24. Tobleron Milk Chocolate 360G
  25. Hershey’s Special Dark Chocolate Giant bar 7.56OZ
  26. M&M Peanut Choc’Pantry Size 62Oz Jar
  27. Snickers Minis Pouch 500 g
  28. M&M Milc Choc Pantry Size 620z Jar
  29. Nescafe Creamy White Coffee 30/25G
  30. Nescafe 3in1 Originat 30Ct
  31. Skippy Creamy Peanut Butter 480Z
  32. Skippy Chuncky Peanut Butter 480Z
  33. Kraft Eden Cheese 430G
  34. Magnolia Quickmelt 900G
  35. Arla Classic Classic Cheessy Spread 500g
  36. Cheeze Whiz Original 440g
  37. Cheeze Whiz Pimiento 440g
  38. Spam Luncheon Meat Reg 12z
  39. Libbys Vienna Sausage 18×4. 60z
  40. Mega Sardines in Tomato Sause 10x155g
  41. Mega Sardines in Tomato Sauce w/chili 10x155g
  42. Tabasco Red Pepper Sause 350ml
  43. Lorins Patis 1L
  44. Suka Pinakurat Tres Ekis 750ml
  45. Mang Tomas All Around Sarsa 550g
  46. Nestle Cream All Purpose Cream 250ml
  47. Alaska Swetened Cndnsd Flld Milk 300ml
  48. Alaska Evaporated Filled Milk 370ml
  49. Cowhead Pure Milk 1L
  50. Knorr Chicken Powder 1kg
  51. Calumet Baking Powder 1kg
  52. Delimondo Chili & Garlic Corned Beef 380g
  53. Del Monte Mango Juice 1L
  54. Del Monte Four Season Juice 1L
  55. Del Monte Fiber Enriched 6*240ml
  56. Canada Dry Ginger Ale in can 12x12Z
  57. Sprite 1.5 L
  58. Coca-cola Regular 1.5L
  59. Coca cola Regular cans 24*320ml
  60. Baygon Multi-Insct Killr Odorless 500ml
  61. Zonrox Bleach Color Safe 3600ml

Result of the Survey

In terms of Pricing

The winner of this week’s price survey is S&R. Out of the two membership shopping stores surveyed, which consisted of 61 SKUs, the price survey revealed that Landers is 3.66% more expensive. Nevertheless, it’s worth noting that the two top membership shopping stores in the Philippines maintain very competitive price points as there is a small gap between the total price of all the items surveyed.

s&r-in-terms-of-pricing

In terms of Promo

After the promo prices were applied, the result shows that Landers is still more expensive than S&R at 3.29%. However, it is worth noting that S&R has 7 promo items whereas Landers only has 4. With a promo-driven and price sensitive strategy, S&R emerged as the clear winner on this round of price survey.

s&r-in-terms-of-promo